Cliff TechnologiesCliff Technologies

by Brij

If you own an E-commerce store and wants to increase your sales and to stay ahead in the intense competition going on over the internet, you should definitely consider following the valuable tips given in this blog post.

Invest in the Top Quality of Photographs

Making investments in the top quality of photographs is an overlooked and an underutilized aspect related to a majority of websites, particularly, in the case of small business/e-commerce websites. However, high quality of photos may either make or break your business website. Investments in the professional level of photographs give you a huge worth for the product images and various other images, which you may use on the E-commerce sites.

Survey of Online Visitors and Existing Customers

Whatever your customers and other online visitors perceive about your website matters a lot. For this, it is essential for you to undergo a survey of both website visitors and your already existing customers. This data is crucial to determine the necessary features and key design elements directed towards a massive success for the online business owners.

Promotion of Products on the Homepage

If your Ecommerce store has a large number of flagship products or possess many new products in your stock, you should make sure to highlight them on your homepage. This will allow your visitors to identify them within no time and thereby, makes your store special or valuable coming frequently.

Provide Multiple Payment and Delivery Options

Consumers nowadays consistently well informed, because of which they are frequently demanding for a user-friendly experience. In this situation, it has become very much essential for every Ecommerce store to provide a wide range of payment options, such as credit cards, debit cards, net banking, PayPal and many more rather than incorporating only one type of payment option. Along with this, you should make sure to provide customers with multiple delivery options with the aim to give a pleasant shopping experience.

Allow Login with Various Social Media Platforms

Today, social media is exploding consistently and hence, as an owner of Ecommerce store, you should make sure to boost the overall user-friendliness of your store by providing social media account sign-in and sign-up procedure. Most of the customers likely want to sign up if they get the opportunity to sign up by using their already existing Twitter, Facebook, LinkedIn and Google Plus accounts, as they help in saving the valuable time.

Make the Site Mobile Friendly

A majority of mobile traffic leads to approximately 30 percent of total visits for any average website. Because of this, creation of a responsive and a mobile friendly website or an entirely separate mobile website is of huge significance to achieve the highest possible conversion rate on the mobile device.

Make Sure to Post on Social Media Regularly

Posting on social media platforms regularly is very much essential for every Ecommerce store. Reason for this is that social media is growing consistently to become a major part of the entire internet marketing industry directed towards a huge amount of online traffic to the website. Moreover, social media platforms provide significant benefits to Ecommerce stores, which include a valuable source/medium to converse directly with customers and to provide credibility i.e. highest possible social recognition.

Encourage Your Customers to Write Positive Reviews

Reviews constitute a critical part of almost every Ecommerce store. In fact, a large number of online shoppers will not opt to make purchases until and unless they see reviews from the experienced users.

Thus, in this case, you should make the task of review writing easy for your customers, while at the same time, continuously encourage your customers to give positive reviews, so that you get reviews for your offered products in a ball-rolling manner. Along with this, you should add reviews on your every product list page if possible, so that your potential customers should be able to find reviews easily.

Accuracy in Search and Site User Friendliness

Robust search feature is an important feature used by a large number of customers, particularly, if any Ecommerce store has a large number of products. There are different extensions or modules to different shopping cart platforms, which allow the addition of a highly robust function to any standard search feature related to different types of shopping cart platforms.

Hence, in this situation, you have to test the required search feature to make sure to get good results according to the expectations of your customers. Other than this, you should discuss with your web developer or find ways to bring robust feature in the search to work consistently with the way, by which you want the search feature function.

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How to Increase Sales from Your Ecommerce Store